Wahington Flyer Magazine
"Both the writing and the design in Washington Flyer are fresh, first-rate—perfect for both our readers and for MWAA's mission. The publishing staff has made its mark in the business community and, down to a person, The Magazine Group staff is wonderful to work with. We could not find a better partner."
—Pamela G. Alme,
The Metropolitan Washington Airports Authority
TITLE
Washington Flyer
CLIENT/PUBLISHER
the Metropolitan  Washington Airports  Authority
CATEGORY
Lifestyle
MEDIA
Print/Web
Audience
Travelers and residents who fly to and from Dulles International and Ronald Reagan National airports

Washington Flyer Spread

Challenge
The Metropolitan Washington Airports Authority published a magazine that was not being picked up by passengers and required a significant subsidy.

Approach
The Magazine Group repositioned Washington Flyer and created a lively consumer magazine that promotes travel from Dulles and Reagan National, updates passengers on airport information, and informs travelers on what's new in Washington.

The Magazine Group also launched Arrivals Online and Arrivals Television.

Arrivals Online is a touch-screen system used by thousands of people every month, instantly providing travelers with concise information about local transportation, restaurants, accommodations and other travel topics.

Arrivals Television offers travelers entertaining and informative programming while they wait for their luggage.

The Magazine Group's comprehensive media package has been a win/win for MWAA and its passengers, and no longer requires a MWAA subsidy.

Custom Publishing + Magazine Design + Editorial Management + Ad Sales + Magazine Production + Association Publishing + Interactive Media Solutions + Corporate Publishing + Healthcare Publishing

T H E   M A G A Z I N E   G R O U P
1707 L Street, NW, Third Floor, Washington, DC 20036
Phone: 202-331-7700